Vox Media x La Mer Pre-Emmy Brunch
Designed an intimate pre-Emmy brunch in partnership with Vox Media outlet The Cut and La Mer for 25 Emmy-nominated guests. Created a polished, sponsor-integrated experience designed to translate naturally into a photo opportunity, while weaving in both La Mer and a last-minute additional sponsor, St-Germain.
The challenge was to create a sponsor-visible environment that still felt organic to The Cut’s editorial world and appropriate for a small, high-profile guest list.
Role + Scope
Concept development and experience design
Stakeholder alignment across Vox Media, The Cut, La Mer, and St-Germain
Sponsor integration and branded moment development
Vendor sourcing and direction
Design development and client approval process
Budget awareness and timeline management
Creative problem-solving around late-stage sponsor addition
Concept Development
Final Experience
